The city is classified as “Station verte”, the first ecotourism label in France, with 500 labeled municipalities, including 11 in Ain: Vonnas, Pont-de-Vaux, Thoissey, Châtillon-sur-Chalaronne, Montmerle-sur-Saône, Trévoux, Villars-les-Dombes, Nantua, Hauteville-Lompnes and Lélex.
Even if the tourist center of the plain of Tonic is mainly in Malafretaz, it is obvious that the economic benefits fall mainly in the city.
The tonic plain, with a lake of 90 hectares, is a unique space for leisure and discovery. The path along the banks of the lake and the river (the Reyssouze) allows for pleasant walks on foot, by bicycle or on horseback.
Sustainable tourism guarantee
This label certifies that the partners act for a sustainable and respectful tourism with the territory, proposing stays of a nature tourism, human and respectful with the environment.
Municipalities must offer activities and entertainment related to nature, natural and cultural heritage.
The national federation, based in Dijon, has an agreement since 1998 with the Ministry in charge of tourism, it is chaired by Daniel Acker, an elected Alsatian who succeeded Noël Ravassard, former deputy mayor of Châtillon-sur-Chalaronne.
The city is also labeled as “Place of Remarkable Taste”, thanks to the Glorieuses de Bresse, on the third Tuesday in December.